Introducing: Photographer Eva Zar



Name

Eva Zar

Age

23

Where are you originally from?

Dagestan, Russia originally. Grew up in Vienna, Austria.

Where do you currently live?

New York, US.

Preferred art medium? Photography & installation art .

Guilty pleasures?

Caramel Popcorn and very bad 2000 music hits.

Who are some of your favorite artists?

Portia Munson is my absolute favorite right now but it changes every week because I admire so many talented artists.

Favorite movie?

Keeping it classy: Titanic.

Favorite book?

Right now: Moody Bitches by Julie Holland.

Favorite musician?

Forever and always: TLC and Destiny’s Child.

What is something you deeply love about yourself?

My honesty. I’m a very direct and correct person - I won’t lie to you and I won’t be nice to you if I don’t like you. You will always get my honest opinion, which I guess is not always a good idea.

What is your definition of art? In my opinion, art is one way of representing. You represent the political situation you live in right now, you represent the people and spaces around you - ultimately you represent your generation. My tool is my camera, it mesmerizes me daily. It’s just crazy how precisely you can capture and frame a moment with photography.

Can you remember a specific experience from your life that has shaped who you are and what you do as an artist today?

Honestly, I always thought I was to unintelligent to study anything intelligent. I can’t and couldn’t sit myself down to study out of books for hours. I always had to be outside, connecting with people and doing different things everyday; so I guess, there was a moment in my teenage years when I told myself I wanted to do something that fills my soul daily.

“My main goal is to create photographs that break rules and ask questions. I focus on moments and people that are underexposed”


Tell us a little bit about your book, "Say My Name".

Say My Name is my very first book - it’s a selection of my work done between 2015-2016.

Destiny’s Child hit song is definitely an inspiration for your book. What significance does it carry for you?

Destiny’s were definitely my spirit animals back in the days. I think Say My Name is one of the only songs I can sing sentence to sentence without checking the lyrics in between. It’s a song that I listen to when I need motivation. I put on my earphones, turn it on and my mood completely changes into the “I can take over the world badass bitch mood“. I guess everyone has their one song they can always come back to.

Where can we get (find or purchase) your book?

Over here!

What would you say are your artwork’s main themes?

My main goal is to create photographs that break rules and ask questions. I focus on moments and people that are underexposed.

“The art world pretends as if equality of sexes/races already exists in it when in fact it’s so far away from it. There is a huge gap between female artists/artists of color and white male artists; it’s real and it exists”


How would you describe your style?

Cheap sets, expensive moments.

What is your opinion of the art world as it is right now? is there anything you'd like to change?

I love the art world, it’s my world. We have to stop believing that the art world, because it seems so forward-thinking, is equal. I think that’s something that really annoys me. The art world pretends as if equality of sexes/races already exists in it when in fact it’s so far away from it. There is a huge gap between female artists/artists of color and white male artists; it’s real and it exist. We have to fight against it daily and stop pretending.

What project/series are you currently working on?

So much! Right now I’m shooting the new campaign for a New York-based shop called Holographic Fantasy for Polyester Zine. In March Field Of Ponies, a London based brand is going to be here to shoot an editorial with me. Another editorial with some really wonderful dancers is coming up on Saperlipopette Magazine. Also keep an eye on my current new series “Eva Zar’s Girls” in collaboration with Girls Are Awesome. It’s a woman of art a month up on their magazine. After March it’s time for Europe: A residency in Arles, France; an Instagram Takeover for H&M in Vienna and a solo exhibition in Vaduz, Lichtenstein at the gallery Gustav in May.

“Ultimately you represent your generation [through art]”






“Cheap sets, expensive moments”




Say My Name by Eva Zar





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